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ACTIVE X NATURE

Currently, we are creating products that combine natural ingredients with active ingredients.
Through continuous studies focused on maximizing the effect of natural and active ingredients, we strive to provide you with gentler and more effective product.

ANUA’S ORIGINAL

We finally developed our own unique elements to enhance the effects of the natural ingredients we use. Our products, created by extracting the best essence of each ingredient, show outstanding effectiveness, truly representing the mission and value of our brand.

INGREDIENT 1

ACTIVE

QUERCETINOL

#Soothing #Firm Skin

Our unique compound, Quercetinol, is extracted from the core component of heartleaf to maximize active ingredients.
It effectively soothes problematic skin and enhances the skin barrier.

INGREDIENT 2

NATURE

#Prevent #Soothing

HEARTLEAF

Our heartleaf grows on Ulleung Island, on the east coast of South Korea. It thrives in clean air and sea breezes, making it larger and stronger than ordinary heartleaf. Heartleaf is highly effective in reducing inflammation, making it beneficial for skin conditions like atopic dermatitis, acne, and blemishes. Moreover, heartleaf’s active ingredient, quercitrin, is good for skin regeneration and detoxification, accelerating cell turnover and soothing acne-prone skin.

#Freckles #Supple Skin

PEACH

Peaches grown on the verdant island of Jeju, South Korea, benefit from the island's marine climate and alkaline sea breezes, ripening into a rich and nutritious fruit. Peach is effective in enhancing skin immunity and provides excellent benefits such as whitening, antioxidant properties, and anti-aging effects. Moreover, it inhibits the production of tyrosinase, the enzyme responsible for melanin pigment, thus preventing freckles and melasma caused by intense sunlight while protecting the skin.

#Whitening #Anti-Aging

GREEN LEMON

Thanks to the unique marine climate of Jeju Island, Jeju’s green lemon is known to contain higher levels of Vitamin C compared to regular lemons. The Vitamin C within green lemons brightens and smoothens the skin, while citric acid is known to effectively address blemishes and improve skin texture. Green lemons are particularly renowned for their exceptional ability for skin purification, anti-aging, and whitening.

#Moisture #Hydration

BIRCH

Birch is revered as the "noble of the forest," a guardian, and a queen—a beautiful tree whose all parts can be used for medicinal ingredients. Birch sap, with its acidic nature, helps balance the pH level of the skin, making it suitable even for sensitive skin types. Moreover, it boasts excellent soothing and moisturizing effects, making it a popular ingredient.